Marketing, Advertising, PR

Digital marketing manager

Gross salary in Kenya is

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80% of people earn:

510K - 1.9M KES

10% earn less lthan 510K KES

10% earns more than 1.9M KES

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What does the data in the graph mean?

Salaries in the survey are expressed in gross.

Based on the Kenya.paylab.com salary survey, 80% of people on the Digital marketing manager position in the Kenya earn between 509,688 KES and 1,877,832 KES annually gross.

10% of employees earn less than 509,688 KES and 10% of people earn more than 1,877,832 KES.

The survey is based on data from employees, cleaned of extreme and duplicate values.

Description of job position

Development, planning and implementation of a digital marketing strategy
Development and management of own and paid digital communication channels
Raising brand awareness, number of visitors and visibility on targeted social media and channels
Proposing and developing content creation for blog, social networks and newsletter campaigns
Setting and meeting measurable goals - key performance indicators (KPIs) of digital marketing and their implementation at the level of campaigns, projects and overarching goals of the company
Preparation of reports on the success of implemented activities in order to maximize business results
Research and analysis of the potential of online channels
Monitoring the competition and proposing new marketing solutions

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The most common career path of an employee

The graphic shows how employees most often progress in their careers. Click on the name of the position to get to its detail with salary data.

Position Digital marketing manager - Marketing, Advertising, PR in the labour market

In the salary ranking,
the job position takes

218. place

Women representation in position

n/a

Average age of respondent by position

n/a

797. place

Nursery School Teacher Assistant

Education, Science & Research

278,860 - 615,361 KES

219. place

Head Pharmacist

Pharmaceutical Industry

636,816 - 1,690,428 KES

218. place

Digital marketing manager

Marketing, Advertising, PR

509,688 - 1,877,832 KES

217. place

Prosecutor

Law & Legislation

613,860 - 1,728,960 KES

1. place

Chief Executive Officer

Top Management

1,168,356 - 5,623,608 KES

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The salary report contains:

Salary for the position by region, education, experience, company size, age
Distribution of respondents into wage bands
Salary range from 1st to 9th decile
A breakdown of all monitored non-financial benefits
Analysis of financial benefits

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